Thursday
Jun272013

M.I.A

Yes I am still alive. I am getting worse and worse at keeping up to date with this thing, the truth is I have actually been busy juggling new dad life and some amazing new projects that due to stupid contracts I cant talk about just yet but I can tell you that they will be dropping in the next month! I find myself using Instagram much more so please follow me by clicking HERE if you are not already. Here is a little sneak peak of something in the works (for what not exactly sure just yet). Thanks to my trusty side kick Stephanie aka #vectorwiz for taking a drawing of mine and taking my work into the digital world. For those of you who dont know I HATE using the computer to create my work which is why I never do. Enjoy getting lost (I do).

 

Thursday
May022013

WHAT YOU SEE AND WHAT YOU GET

In less than 24 hours my collaboration with LOOKSEE eye wear will be available for purchase. Please go directly to their website lookseegoods.com to find out more info on the glasses. They go on sale tomorrow (May 3rd) at exactly 12am Friday morning (US Pacific time zone) only 100 pairs will be available for purchase! 

Monday
Apr222013

ALMOST GONE!

 

I still have a few "for the love of" prints available with free shipping (within the US) when purchased. Buy one for yourself, a friend or someone you love! Each one is hand screen printed, numbered and signed. 

Friday
Apr052013

NEW KID ON THE BLOCK

 

Well these little guys are on their way to Portland for the largest group show I have ever been apart of. Curated by Sven Davis for Breeze Block Gallery "wider than a postcard" is a show based around one simple thing a post card and how the aritsts relate to the medium chosen to work within the scale of 4 x6". The timing couldn't have been better as I was already working on my own pen-pal project when this opportunity came along. I have to give props to Sven for curating such a show with 100 artist as I have friends who run galleries and I know just working with three artist can be a pain in the ass.  The show runs May 2- June 1 please visit their site for further details. This will be my first time showing in Portland so wish me luck!

Monday
Apr012013

FIRST OF THE MONTH

I was going to try and play a big April fools joke on all of you but I figured that would be the obvious and Im too tired and stuffed from eating all day long yesterday to come up with anything worth your time. I first off want to thank those of you who sent cards in for the "pen pal project" and its never to late to send me your postcards. I spent the past few days getting design work done for some awesome projects but the best and most important one were these pair of shoes (my son's first pair). I hope they like them and want to hang on to em when they get older.  

 

Wednesday
Mar272013

COMING SOON!

 

Well its about time that I finally get to announce and share the news about a collaborative project that has been in the making now for about a year. I am really excited about this project as this is the first time a brand has gone the extra mile to make sure it was exactly what I wanted with the final product to be (sorry for being a pain in the ass Kyle). I get approached by brands from time to time who just want to slap my design on anything that will sell and when I tell them I want it to be more than just another graphic application they just don't get it or take the risk, but LOOKSEE did and I thank them for that. I will be posting pics soon but in the meantime please check out the LOOK/SEE website. They just did a G.I Joe collaboration which I thought was amazing considering that they reused all the original graphic and package design from the 80's!

 

 

Monday
Mar252013

PEN PALS (KINDA)

 

Im not sure if you know this about me but I actually used to cut hair back in the day. I wasn't professionally trained but 30 plus people a week didn't mind that when they came to my house (my parents to be more precise) to have their hair cut on a Thursday or Friday afternoon. It was ran out of my restroom and at one point I had so many people at my house at one time my neighbors thought I was selling drugs I then had to move to my garage to show my neighbors that I was actually cutting hair......... Anyway where am I going with this, oh yea if any of you out there are loyal to your barber/ hair stylus or are one yourself you know the importance of a private conversation with your barber is like. They are a undocumented psychologist that you can talk to with just about anything. This leads me to my next subject a while back I posted pictures of a few postcards that I drew on while in Hawaii and people requested that I make more (which I plan to soon). I was then asked to take part in a group art show which is based off postcards so I figured it was perfect timing (more info on the show in a week or so). 

I want to know if you would like to help me with a little project of my own. I want to ask if you would be willing to do me a HUGE favor. I would like for you to send me 2 postcards from your place of residence. If you would like for me to draw on a postcard for you just include one more (total of 3) along with your email address and I will explain the steps to make it happen. If you can please mail your postcards to the address below that would be awesome. The first 10 participants will get a free postcard with my designs on it. What I would really like to happen is for you to even write something down on the card about yourself or even a short story about whatever you want. If you want it to me confidential that is cool too and even better. What Im trying to get at is to revisit when I used to have very private conversations with friends and acquaintances back in the day. Im not sure what the outcome will be but I have to start somewhere right?

 

Let see if this works and I will keep you all up to date with the progress. 

 

Thank you!

 

Aaron De La Cruz

223 Mississippi st. #3

San Francisco, CA 

94107- USA

Tuesday
Mar122013

TRYING HARD

For those of you who know me personally you know that I try my hardest to complete each task set forth in a timely manner. I want to personally thank all of you for the new fatherhood wishes and the patience you have shown me with projects we are currently working on. This year has definitely been a transition point in my life with my two new twin boys and although at times I think "how in the hell am I ever going to find the time to make art?", another opportunity falls into place and lets me know that everything is going to be alright. 

I remember when I was in high school and thinking that it was so hard to get my schoolwork done on time, find time to party and hang out with friends 24 hours a day and still work a job. I would tell my parents "why is it so hard?" they would say this is the easy part just wait. I know know what they mean and thank you for the heads up. Anyways enough with all the self thought BS here is a sneak peak on a project I have been working on for the past year. It is set to come out later this year and all I can say is that there will only be 100 of these for you to wear. For now here is a pic of some of the hand screen printed boxes they will come in. 

 

Wednesday
Feb272013

HMMMMMMM?

Not too sure how I feel about this. I did not make this sweatshirt and was not contacted to ask for permission either. I don't think this item is for sale but if so that's pretty wack. A certain ink company used this on their blog. Respect the artist people.  

 

Thursday
Feb142013

SUPPORT A MAN (MORE LIKE BOY) WITH A DREAM

As you know I am very honored and glad to be one of the many artists chosen to take part in the first Pow Wow Hawaii. Two years ago I was actually asked by Jasper months in advance to come and I thought I couldn't make it happen as I was going to be in Mexico just days before Pow Wow as set to start so I told him I couldn't make it. But while in Mexico I get an email from Jasper telling me that I need to get my ass to Honolulu for this thing called Pow Wow and I would not regret doing so. I decided last minute that I would head straight to Hawaii from Mexico with no clue of what I was going to do besides paint. There were about 7 other artists from different parts of the world and we pretty much partied and painted for 5 days straight and it was amazing. I am more then honored to know about Jaspers vision of bringing art back to his home town years before the first Pow Wow took place in Hong Kong. I texed Jasper the other day to tell him that I was proud of him for all that he has (with the help of many others) achieved in this short amount of time and remember that this all stared with one thought that just might work. Not being at Pow Wow this year has given me the opportunity to get an outside perspective of what it is and has become and I don't see it slowing down ever only getting bigger and better. So if you can please help spread the word about the 2014 Pow Wow Kickstarter, and I hope to see many of you there next year.

 

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